MY SELLING PROCESS

Strategic. Professional. Results-Driven.


Selling a home isn’t just about listing it—it’s about presenting it at its best, reaching the right buyers, and negotiating with confidence. My job is to handle every step with strategy and care, so you can move forward with peace of mind.

When you list your home with me, you’re not just getting a real estate agent—you’re getting a full-service selling strategy designed to get your home sold quickly and for the highest possible price.

From day one, I take the time to understand your goals, timeline, and what makes your home stand out. Every property is unique, and I tailor the marketing approach to highlight your home’s best features and reach the right buyers.

To achieve the best possible results, I offer a comprehensive suite of services and tools, including:

  • MLS Exposure: Your listing is featured on the Multiple Listing Service (MLS), the go-to resource for buyers and agents across the region. This ensures maximum visibility from day one.

  • Targeted Social Media Marketing: I create high-quality, engaging content to promote your home across social media platforms like Instagram, Facebook, and beyond—targeting potential buyers where they’re already spending their time.

  • Professional Presentation: From photography and staging to feature sheets that showcase your home’s highlights in print and digital form, I make sure your home shows its absolute best both online and in person.

  • Open Houses: When appropriate, I host well-promoted open houses to create buzz and bring more eyes—and serious buyers—through your front door.

  • Trusted Brokerage Support: Backed by the strength and reach of Royal LePage State Realty, I have access to powerful tools, a vast professional network, and proven systems to market your home widely and effectively.

Throughout the process, I handle every detail—from pricing strategy to negotiations—with care, professionalism, and a commitment to your best outcome. My goal is to make the sale of your home as smooth and successful as possible.

Pricing Your Home

Setting the right price is one of the most important factors in a successful sale. I use up-to-date market data, local insight, and a detailed Comparative Market Analysis (CMA) to determine a price that attracts serious buyers while maximizing your return. I also work closely with you to ensure the pricing strategy reflects both current market conditions and your expectations. The goal is to position your home competitively—so it stands out, gets noticed, and sells with confidence.

Every Step of the Way

Rest assured, I’ll be by your side every step of the way—committed to getting you the best possible price, with a smart, timely approach that delivers results.

This website may only be used by consumers that have a bona fide interest in the purchase, sale, or lease of real estate of the type being offered via the website. The data relating to real estate on this website comes in part from the MLS® Reciprocity program of the PropTx MLS®. The data is deemed reliable but is not guaranteed to be accurate.